Wednesday, February 27, 2013

Magnum Gold?! Ice Cream Bar Review

[New for 2013, renamed to "Sea Salt Caramel" and lost the coloring in 2016]
Well I just had an awesome lunchtime dessert because I've found the brandy new (to the U.S.) Magnum Gold Ice Cream Bars and all I can really say is "Oh my bloody word are these things good".

I was psyched to see this box staring at me, and on sale for $3.49 no less (at Stop & Shop). Magnum Gold?! is Vanilla Bean ice cream with a sea salt caramel swirl dipped in a golden chocolate coating. Is the gold a flavor? a gimmick? I don't really care because it looks super fancy and I need to open the box now.

Standard wrapping just waiting to be opened

WOW! It really is Gold! AHAHAHA! It's sparkling and everything. That's just awesome. Who cares if it's unhealthy, this is just down right fun. (I know it kind of looks orange, but trust me, it's gold)

I take my first bite and I am literally blown away by just how thick and wonderful this shell is. I don't even know how to describe it other than it tastes like it's fresh from some fine chocolatier shop. I almost thought I was biting into some smooth white chocolate for a moment. Epic, that's all I can say really, Epic. I mean look how thick it is? The double chocolate shells are a neat trick, but when they become one it's like wrapping ice cream in a candy bar (or a chocolate Easter bunny). I don't even remember the last time I was left speechless, the chocolate flavor is just that surprising and wonderful.

Now the shell cracked on this bar, so I did have a little trouble eating it. I should have went for the slow and steady approach, but instead I just started crunching away. For the most part, the shell stuck to the bar when I would bite a chunk off, so that was helpful.

The ice cream inside is full of caramel and vanilla bean flecks. Again I was kind of overwhelmed by flavor on this first scooping so all I can say is that it's soft and wonderful and I'll try harder next time. It's just so tasty, but there has to be a catch right?

Well, I looked down and sure enough I am now gold like my ice cream bar. Too funny.... I wipe off my finger and then my mouth - yup, that's gold too. I should have seen that one coming!

Even know as I sit here with my happy (and full) belly, I still can't really describe what I just had. It's just this wonderful smooth chocolate taste and I swear there is almost this subtle hint of coffee to. Stay tuned for the second scoop later today.

On Second Scoop: Look, I never claim to be anything more than just a guy with a spoon, and this treat proves it. I still have no other comments other than the fact that the shell is super crunchy. I have no idea how to describe the taste here. All I know is that I start eating it and I don't want to stop.

Verdict?  EPIC
Buy Again?  Oh Yeah

Nutrition Facts
Serving Size 1 Bar (85g)
Servings Per Container   3

Amount Per Serving
Calories  290
from Fat  180

% Daily Value*
Total Fat  20g
- Sat Fat 14g
- Trans Fat  0g

Cholesterol  25mg
Sodium  75mg
Total Carbohydrate  25g
- Dietary Fiber less than 1g
- Sugars  24g

Protein  3g

Vitamin A   8%
Vitamin C   0%
Calcium   10%
Iron   4%


  1. I'm going to get these this weekend - OMG How amazing! I'm sure Nick is already on the lookout with that caramel swirl ;)

  2. Danielle, you have no idea how jealous I was when Dubba told me he found these.

  3. Nick, we need to go storm the MA stores!

    hunting for these tmw

  5. Epic is awesome...I can not wait until I have my hands on a whole box ~ yummy!


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