Fellow ice cream fan Nick brought up ice cream for breakfast last week when Junk Food Guy pointed out a most excellent sounding test batch that just arrived at Ben & Jerry's Boston (174 Newbury St). Sure my wife and I have our SWEET cupcakes in hand, but those can wait until we get home, it's time for ice cream!
Not the best shot, but you get the idea that Ben & Jerry have gone Greek with their printed flags, laurel head wreaths, and what I can only assume are the hippie version of
Remember how I mentioned that you have to either go up or down to get to Newbury Street stores? Well, Ben & Jerry's Boston is actually a lower level location which I'm thinking is pretty cool (literally and figuratively) in the summer. It's not a huge place like you might expect. There's just a few small tables inside and a big old counter that's hiding all the tasty ice cream.
Lucky for us, there's no one in line, so we get 100% of the attention of the nice fellow behind the counter. I ask him if he still has the test ice cream flavor from the Friday tweet and sure enough he goes and gets us each a sample. My wife likes it but doesn't want a whole bowl of it. Me? Oh yeah, I'm going in!
Cinnamon Cereal Swirl
Sweet Ice Cream with a Crunchy Cinnamon Cereal Swirl
the photo may be bad, but you know you still want one
Was it good? Yeah, I liked it alot. It was just a nice, soft, creamy experience. I don't know if I would call it "crunchy" per say because I think that sets expectations a little too high. There is definitely a texture to it, and it does have a good cinnamon morning cereal feel to it. My wife said it reminds her of cinnamon toast crunch. Me? I get a little bit of a maple cream of wheat vibe since the swirl is so thick and hearty in spots. You can tell what they are going for and there is grit to the swirl, I just wish their was more grit. Now keep in mind I adore cereal, maybe not as much as some of my blogging cohorts, but I'm up there. So for me, they could jack the swirl percentage up a bit more, make it a bit crunchier (or add some cinnamon bun dough to the base), and then I would be ecstatic about this one. It's a good flavor, I definitely recommend trying it, I would just love to tweak it a bit. It's that good kind of flavor that makes you want more of the good stuff.
Our dining companions
As always, I had about several stories to go along with these posts, like reminiscing about shopping at Newbury Comics (a local CD chain) or complaining about how I should have spent more time here during college. Oh well, it was a crazy weekend and I really do want to get the news out about this spiffy ice cream.
I need to keep a closer eye on that twitter feed so I know when the next limited batch shows up.
Verdict? Mmmmm, frozen breakfast
Buy Again? Yup