Ok, technically it's not soap flavored, but it only took one sip and one sniff to realize this was no Slurpee. It's some kind of mystical carbonated frozen soap, probably more suitable for washing your car or SUV rather than for drinking.
7-11 Purple for the People Vanilla Slurpee
Am I being rough? A little, but 7-Eleven brings it on itself. It constantly uses the same tangy base and then adds a few mild flavors and pawns it off as the flavor of the month. Why bother? I mean, I get the whole getting people's attention thing. A purple Slurpee even got my attention. Sure, the whole vanilla thing was a little scary, but you have to try new things.... and it was purple.... and it was under two bucks.... and it was an excuse to go for a walk at lunch.
Now what part of this looks appetizing? Granted I can make it purple again by stirring it, but frankly that's just why too much effort for me. Actually, do you want to know what's really scary? I can see some people liking this. Like it'll trigger some happy soap related memory for them or something. "Look, this slurpee smells like grandma! Let's go visit her". See, there's a bright side to everything!